CHICKIE'S AND YEET'S

BTA Philly partnered with Chickie’s & Pete’s and Real American Beer to help bring the YEET movement to life in the heart of Philadelphia. From start to finish, we brought the energy—hyping up the crowd, keeping the vibe strong, and capturing every moment. Malcolm kept the line entertained with his viral interviews and crowd interaction, turning the wait into part of the experience. We handled full event coverage, including video and photography, making sure fans had something unforgettable to share and look back on. This wasn’t just a meet & greet — it was a full-on Philly moment, and we were proud to help amplify it.